Planning A Positive Customer Experience Strategy With CRM
We are living in 21st century wherein the world is completely digitalised and we certainly have to interact with wide range of different brands . The best part is we have a complete access of all product and services with just a press of button . Custom pre check twice online , read reviews of product / service before taking any final decision to move ahead with it . As per the recent reports almost 94 % of the buyers conduct some time of search online before purchasing . As google is the most widely used search engine , people use it to search and read online reviews . As a markup , online marketing and branding tool has become an important tool for business to reach buyers at early stages of their decision making . As due to digitalisation all the information is completely transparent to buyers , their demands are not only limited to best price and fastest delivery , at the same time they are also searching for long term partnership with brand . They are more looking for a...